Following an extensive global search, Carnival Cruise Line has hired Kathy Mayor as chief marketing officer. Mayor possesses wide-ranging experience in an array of marketing disciplines including e-commerce, digital and loyalty marketing, customer relationship management, business development and product and brand management.
In her new role as CMO, Mayor is responsible for driving Carnival Cruise Line’s marketing strategy across a variety of platforms including digital marketing, e-commerce, advertising, guest loyalty and public relations. She will report directly to Carnival President Christine Duffy.
“We couldn’t be more thrilled to have someone with Kathy’s …